Cadillac ELR (Hybrid) “In America, We Work Hard”
This commercial for Cadillac’s new plug-in hybrid ELR features Neal McDonough (the guy from Justified, Band of Brothers and several other movies and TV shows) telling us why in America, “we work hard”, and why it pays off.
Why do we work so hard? For what? For this (showing a large swimming pool in the back yard)? For stuff? Other countries, they work, they stroll home, the stop by the cafe, they take August off. Off! Why aren’t you like that? Why aren’t we like that?
Because we’re crazy, driven, hard-working believers, that’s why. Those other countries think we’re nuts. Whatever. Were the Wright Brothers insane? Bill Gates, Les Paul, Ali? Were we nuts when we pointed to the moon? That’s right, we went up there and you know what we got? Bored. So we left. Got a car up there and we left the keys in it, do you know why? Because we’re the only ones going back up there, that’s why.
But I digress. You work hard, you create your own luck, and you gotta believe anything is possible. As for all the stuff. That’s the upside of only taking two weeks off in August. N’est-ce pas?
The fine print:
For approximately 3.5 seconds, when Neal McDonough is outside and unplugging the charger from the ELR, the following fine-print is shown:
Professional installation required. For more information visit CadillacCharging.com for Bosch Service Solutions.
This commercial makes no actual claims and is intended to convey the message that the American Dream is built on hard work and effort while introducing us to the new Cadillac ELR.
Americans Work Hard - Cadillac ELR Commercial by R.W. Brown