Callous Clear is a product intended to remove callouses and soften your feet. The TV commercials generally show disgusting images of dry and calloused feet easily transformed into beautiful feet with soft skin after one application of the Callous Clear gel and “remover patch”. The commercials also show the calloused skin peeling away with little or no effort.
Below is a partial transcript from a recent Callous Clear TV commercial:
Are you tired of ugly, calloused feet? You’ve tried everything, nothing works – stop! Introducing the brand new, miracle callus removing system that you can do right at home, in just minutes.
..in just a few minutes, the dry hard skin will peel right off. You won’t believe your eyes. Finish with our polishing pad and then apply our formulated foot balm. After just one simple application your feet will feel baby soft.
The secret is the new softener gel. It penetrates into the hard callouses, loosening and lifting. Just peel away to revile the baby soft new skin.
Keep your feet spa-perfect with Callous Clear.
Are you always so embarrassed to show your bare feet? With Callous Clear they’re always baby soft and sweet!
Call now and you can double the order! You can get a second set for $10!
Key deceptive phrases in the TV commercial:
This TV commercial makes several claims, which based on online user-reviews may, or may not be truthful, but this advertisement has very little deceptive wording. The most deception appears around this phrase:
- Order your Callous Clear kit for only $10; Call now and you can double the order! You can get a second set for $10! – You can see in very small print, “Plus S&H & separate fee”. This can be very deceiving, as they do not disclose the cost for “S&H” (shipping and handling) or the “separate fee”. According to many online reviews, orders that customers thought should cost $10 or $20 based on the TV commercials end up costing in excess of $60.
We recommend that before purchasing Callous Clear, you are fully aware of the full cost of the product before providing your credit card information.
Were you fooled by this TV commercial? Have you purchased Callous Clear? Please leave a comment!