What The “L”? / Staples / #MakeMoreHappen
In this commercial we see Staples Center employees, pedestrians, a taxi driver, hockey players all noticing the missing letter “L” in the Staples sign. This commercial is the kick-off of their newest campaign to let people know that you can get more from stapels than only office supplies. You can find out more at: www.staples.com/WhatTheL or search the hashtag #MakeMoreHappen
What The L? Transcript:
(Staples Center executives): I’ve never skated. Me either, but more importantly, I’ve never fallen. Even better. (Looks up at the Staples Center sign) What the L?
(Various people, employees, hockey players): What the L? What the L is this? I’m not fixing that.
(Announcer): Check out what the L is going on, at Staples