“Breaking Through Walls”
In this Vonage commercial, the bearded “crazy” Vonage guy (aka, the Vonage Bum) encourages his office mates to “break through the walls” that separate people and prevent them from communicating. This is one in a series of commercials run throughout 2013 featuring the new bearded Vonage Guy. The name of the actor that plays the Vonage Guy with a beard is George Basil.
What this television commercial says:
(Vonage Guy): [breaking through an office wall] Walls separate people Jose. Just like the high rates that phone companies charge you when you call internationally. So we’re breaking these borders down.
(Jose): So people can call Mexico as much as the want
(Various office workers breaking through walls in the office): Mexico! India! Brazil! China!
(Vonage Guy): Over 50 countries
(Jose): Why not 60?
(Vonage Guy): Now you’re talking crazy! Crazy generous.
Phrases and claims made in this Vonage commercial:
- What the commercial said: So people can call Mexico as much as the want (and other countries yelled out by the office employees as they break down the walls in the office)
- What some people might think that means: I can call any country as much as I want for only $9.99 per month
- What it really means: Vonage does allow you to make “virtually” unlimited calls to Mexico and the other countries listed, but not all countries.
Does Vonage really only cost $9.99 per month?
As shown on the “slide show” presentation in the office, the $9.99 Vonage offer is only for the first 3 months, when you agree to a 1 year contract. After the first three months, the rate increases to $25.99 per month. In addition, both the introductory $9.99 per month fee and the $25.99 fee also have additional fees and taxes.
Fine print in the Vonage commercial:
Hi-speed internet required. Alarms, TTY and other systems may not be compatible. Vonage 911 service operates differently than traditional 911. See Vonage.com/911 for details
[$9.99/month] Offer valid for new lines only. Rate excludes certain call types such as calls to cell phones depending on destination. Unlimited calls based on normal personal, non commercial use. See our Reasonable use Policy and Terms of Service at Vonage.com for full details. Calls from mobiles may use airtime and may incur charges depending on your mobile plan.
This ad for Vonage service uses no deceptive wording and most of the details are displayed in easy to read print, with only a small amount of fine-print details that probably do not apply to the average Vonage user. Overall, the wording in this commercial seems legit!