AIO Wireless “Gift list”
In this new AIO Wireless commercial the AIO Wireless girl introduces us to the wireless service. The name of the actress that plays the AIO Wireless girl in this ad is Savannah Crafton.
What the AIO Girl Says:
Wouldn’t it be nice if there was a wireless company that put you on their gift list? Well say hello to AIO. At AIO Wireless you can get an Android smartphone free with activation. Free Android phone? Yes please! Plus AIO has a reliable nation wide network and no annual contracts. It’s like the presents just keep coming. A wireless company that puts me at the top of their list, I’m in. Stop by your neighborhood AIO Store or visit aiowireless.com. AIO, a new way to wireless
Key words and phrases in this TV commercial and what they really mean:
- What the AIO Girl said: At AIO Wireless you can get an Android smartphone free with activation
- What some people might think that means: I can get an Android phone when I sign up and I don’t have to pay any money
- What it really means: When the AIO Girl says this the following easy to read text is shown on-screen:
New activation on $55 or $70 smartphone plan required. $25 activation fee may apply in store. Limit one per customer
So although you may get the Android phone for free, you must still pay for your AIO service and you may have to pay a $25 activation fee.
- What the AIO Girl says: AIO has a reliable nation wide network
- What some people might think that means: I can use AIO wireless anywhere in the United States
- What it really means: At the end of the commercial, several seconds after the AIO Girl makes this statement the following small-print is shown on-screen:
…Coverage not available everywhere.
This would indicate that you cannot get AIO Wireless everywhere.
- What the AIO Girl claimed: AIO has … no annual contracts
- What some people might think that means: I do not need to sign a long-term contract to use AIO
- What it really means: According to the AIOWireless.com website, AIO is a month to month service and they do not have long term annual contracts like many larger wireless providers
This commercial makes only a few minor statements that could confuse some viewers, but large, easy to read ‘small print’ is used to clarify the claims. Overall the wording in this ad seems legit!