Atlantic Cod Fish Sandwich
In this ad for Carl’s Jr, we see a very sexy girl on the beach in her bathing suit enjoying a new Charbroiled Fish Sandwich. The name of the model eating the sandwich is Nina Agdal. The name of the song played during the commercial is Beyond The Sea, performed by Frank Sinatra.
What the announcer says:
From the deep sea, not the deep-fryer. The char-broiled, not fried, Cod Fish Sandwich. Only and Carl’s Jr. and Hardee’s.
How many calories are in a Charbroiled Atlantic Cod Fish Sandwich?
On the screen in large, bold print, we see “only 420 calories” just below a Cod Fish sandwich fully loaded with tarter sauce. There is no other fine print shown. According to the Carl’s Jr. website, the sandwich, even with sauce is only 420 calories.
The following fine print is shown at the end of the commercial:
- For a limited time at participating restaurants
This commercial, like many others for Carl’s Jr. showcases the model eating the food as much if not more than the food itself. Many people may find this use of sexuality to sell food distasteful, but not deceptive.