The story of Lil Norm’s BBQ / Bank of America
In this TV ad for the Bank of America Cash Rewards Credit Card we see how Norm, the owner of LiL Norm’s Q bbq uses his BofA card. The song that plays during this commercial is Sweet Home Alabama by Lynyrd Skynyrd, originally released in 1974. The voice of the announcer is actor Will Arnett.
Is Lil Norm’s a real BBQ place?
This commercial gives us no indication that Lil Norm is a real person or that LiL Norm’s Q is an actual business and we were able to find no evidence on the internet that Lil Norm’s Q is a real barbecue joint. Based on this, and on how well Lil Norm and the others in this TV commercial “act”, it appears that LiL Norm and LiL Norm’s Q are fictional (not real). The Barbecue Masters Invitational also appears to be fictional. If you have more information about the Barbecue Masters Invitational or about Norm or LiL Norm’s, please submit a comment below.
What the announcer says:
Before earning enough cash back from Bank of America to pitch-in for an industrialized size smoker. Before earning 1 percent cash back everywhere, every time and two percent back at the grocery store. Even before he got three percent back on gas with no hoops to jump through. Norm used his Bankamericard Cash Rewards Credit Card to enter the Barbecue Masters Invitational where he smoked 40 pounds of ribs and the competition.
That’s the satisfaction of reward and connections. Apply online or at a Bank of America near you.
Other than using what appear to be fictional characters and presenting them as real, this commercial contains no deception or deceptive wording.