The Ninja Ultima comparison to the Vitamix Pro 750
In this ad we see a restaurant chef talking about his Vitamix 750 blender side by side with a housewife telling us why her Ninja Ultima is just as good. The name of the actor that plays the chef is Spencer Kramber. The name of the actress that plays the woman with the Ninja Ultima is Erika Elyse.
The on-screen side-by-side comparison:
(The Chef): I had to spend over $600 on this Vitamix blender but, it has the 2.5 horsepower I demand
(The housewife): So does my Ninja Ultima!
(Chef): My restaurant quality blades spin at over 24,000RPM
(Woman): Same with my Ninja Ultima. But what you don’t have, is Ninja’s incredible dual-stage blending. Crushing blades on top pulverize ice, fruits, and vegetables. On the bottom, high-speed cyclonic blades deliver silky smoothness. Oh, there’s one thing I forgot to mention
(Chef): I knew it!
(Woman): Ninja’s only one-third the price. Ninja Ultima, beyond professional
Claims made and what they really mean:
- What the Chef said: I had to spend over $600 on this Vitamix blender but, it has the 2.5 horsepower.. The blades spin at over 24,000RPM
- What some people might think that means: The Vitamix costs over $600 and has 2.5 horsepower
- What it really means: When the Chef says this, the following very fine print is shown on the screen:
Vitamix Pro Series 750 MSPR $689
We were able to find the Vitamix Pro Series blender prices ranging from $649 – $750.
The Chef in the commercial says that his Vitamix has 2.5 horsepower, however the Vitamix.com website specifications indicate that the Vitamix Pro 750 actually only has a peak power of 2.2 horsepower. The Chef also says that the Vitamix blades spin at 24,000RPM, which is true based on the Vitamix.com specs for this blender.
In this case, the price mentioned is true, the Vitamix does cost over $600, but the commercial seems to give the Vitamix 750 more credit than due with regard to the power of the blender’s motor.
- What the woman says: Same with my Ninja Ultima [The Ninja Ultima has 2.5 horsepower and the blades spin at 24,000RPM]
- What some people might think that means: The Ninja Ultima is just as powerful as the Vitamix 750
- What it really means: Based on the information published at the NinjaKitchen.com website, the Ninja Ultima also has a 2.5 horsepower motor and the blades spin at 24,000 RPM.
- What the woman says: Ninja is only 1/3 the price [of the Vitamix]
- What some people might think that means: I can buy a Ninja blender for only about $220
- What it really means: In the fine print shown when the housewife makes this claim, it is specified that the Ninja Ultima is 1/3 the price of the Vitamix Pro Series 750 which as shown above retails for approximately $690. The price for the Ninja Ultima as shown in this commercial is $199 based on the Walmart.com website which is almost exactly 1/3 the price of the Vitamix Pro Series 750.
This commercial makes several comparisons of the Ninja Ultima to the Vitamix Pro Series 750, all of which appear to be truthful and without any deception. The wording in this ad seems legit!