Power Swabs tooth whitening system available at TryPowerSwabs.com
This TV commercial tells us that by using Power Swabs our teeth can be whiter in as soon as 5 minutes
Stop just bleaching your teeth. Trays and strips are annoying and only whiten your teeth with bleach temporarily. Introducing Power Swabs. The incredible new way to instantly have whiter brighter teeth in just 5 minutes. Power Swabs uses an advanced detergent plus a whitening agent to actually lift the stains off your teeth for true whitening in a matter of minutes. Power Swabs are so powerful your teeth will be on average two shades whiter in just 5 minutes. Power Swabs deliver results you’ll see instantly. Plus after just 7 days your teeth will be on average a full six shades whiter, guaranteed. And now the big news. Unlike strips or bleaching, Power Swabs even work on caps, crowns, veneers, and bonding, so all of your teeth will be ultra bright white. Finally, there’s a 5 minute solution to dazzle them with your movie start white smile.
Martin Ginger, DMD, PHD, Power Swabs Inventor: Why bleach over a stain, when you can lift it away and clean your teeth for a true whitening that lasts?
David, Power Swabs user: I did have a lot of stains on my teeth, especially from drinking lots of coffee and some red wine so I did notice that the Power Swabs really helped to fade those stains.
John, Power Swabs user: I tried the gels, I tried the strips, but nothing has worked like Power Swabs, so..
Announcer: Order Power Swabs now so after just 5 minutes a day, all your teeth will be on average an amazing 6 shades whiter in just 7 days. Whitening at your dentist can cost hundreds of dollars but call or click right now to receive the Power Swabs intensive whitening system for 50% off the normal price, it’s just $29.95. Your satisfaction is guaranteed. If your smile is not the whitest it’s ever been, send back the unused portion for refund.
Some claims in the Power Swabs commercial and what they really mean:
- What the commercial announcer said: The incredible new way to instantly have whiter brighter teeth in just 5 minutes.
- What some people might think that means: If I use Power Swabs my teeth will be instantly whiter
- What it really means: These claims seem to contradict themselves. First it is said “instantly”, and next it says “in just 5 minutes”. While most people would agree that 5 minutes if fast, it is not “instant”. However in the context of teeth whitening this may be overly critical and splitting hairs.
- What the commercial said: your teeth will be on average two shades whiter in just 5 minutes
- What some people might think that means: My teeth will be white in just 5 minutes
- What it really means: The key words in this claim are “on average” and “two shades”. On average means that based on some undocumented testing or data, this is the average amount of whitening. Your teeth may not be this white, conversely, they could be whiter. “Two shades” is how much more white your teeth will be. Two shades is a small amount, and some people would say barely even noticeable.
- What the commercial said: Finally, there’s a 5 minute solution to dazzle them with your movie start white smile
- What people might think this means: I will have dazzling, movie-star white teeth in only 5 minutes
- What it really means: This seems to be a bolder re-statement of the previous “5 minute” claim. Earlier we are told that after 5 minutes we can expect our teeth to be an average of 2-shades whiter. We are told later that it will take 7 days for the full effect of 6 shades whiter teeth will be seen. Considering that it takes a full 7 days to take full effect and that in 5 minutes we will only see approximately 1/3rd of the total tooth whitening, the statement “finally, there’s a 5 minute solution” seems to be deceptive or un-true.
- The claim: Your satisfaction is guaranteed. If your smile is not the whitest it’s ever been, send back the unused portion for refund.
- What a reasonable person would think it means: If my smile is not the whitest it’s ever been, I will get all of my money back.
- Is it true?: According to the Power Swabs website at PowerSwabs.com, these are the details of the money back guarantee:
Thank you for taking the first step to make your smile as beautiful as it can be. We want you to be completely satisfied with every product. All Power Swabs products can be used for 30 days absolutely risk free. If you do not see or feel the results that you expected, call our customer care department within 30 days of your order and return any new and unused product for a full product refund.30 day risk free guarantee applies to the first month supply for three month kits.
Returning products to us is both easy and convenient. You must return all merchandise (unopened bottles) within 30 days of receipt. All items must be in original packaging.
To ensure that returned merchandise is received by www.powerswabs.com safely, we suggest you send returns via U.S. postal service, UPS, or Fed Ex with insured delivery. All return shipping charges are paid by the customer.
According to the Power Swabs money back guarantee, you have 30 days to return the unused portion of a three-month kit for a full refund “product refund”, which generally means you are refunded only the price of the product, and no shipping, handling or ‘processing’ fees. It also states that you are responsible to pay any shipping or insurance fees.
Most of the statements and claims made in this Power Swabs commercial are true with the exception of one very deceptive claim of Power Swabs being a “5 minute solution”.