Charter Cable Television Service, Video On Demand is better than DirecTV’s VOD service
In this TV advertisement the Charter guy compares DirecTV Video On Demand ease of setup and use to Charter TV’s VOD ease of use and setup. This is one in a series of short Charter TV ads featuring “The Charter TV Man”. The name of the actor that plays the Charter TV man is not known. If you know the name of the actor that plays the role of The Charter Guy please leave a comment below.
What the Charter TV Man says:
To get DirecTV On Demand, and I quote directly from their website, “all you need is an HD DVR connected to your home broadband Internet service with the DirecTV Cinema Connection kit.” Yah, that’s not complicated.
To see Charter’s 10,000 On Demand choices, you simply turn on your TV and, easy. Hey do you think all that extra hassle and equipment is why 4 out of 5 DirecTV customers don’t get On Demand?
(On screen): Better On-Demand TV, fewer demands.
The claim made in this advert:
- What the Charter TV guy said: To see Charter’s 10,000 On Demand choices, you simply turn on your TV
- What some people might think that means: He mentioned that for DirecTV On Demand I have to get extra hardware, so since he said that for Charter’s On Demand all I need to do is turn on my TV, I must not need to connect any other hardware
Do you really only need to turn on your TV to see Charter On Demand?
The context of the claim To see Charter’s 10,000 On Demand choices, you simply turn on your TV – is connecting equipment, as the Charter Guy had just quoted from DirecTV’s website regarding installing the DirecTV Cinema Connection kit. However the Charter TV website says, and we quote directly from their website:
VOD is accessible on all your TVs connected to Charter TV service with Charter issued Digital equipment.
This means that in order to view Charter On Demand choices, you must first install or connect a Charter owned and issued Digital TV box. Based on our real-world testing, to see Charter’s On Demand choices after the Charter cable TV box has been installed and activated we must first power-on the Charter Cable box, then turn on the TV, then tune to channel 01 or channel 999 to view the On Demand options.
If you leave your Charter Cable TV box powered on all the time, and set to either channel 01 or channel 999, then, all you have to do is turn on your TV, as the Charter Guy claims in the commercial. Otherwise, more steps are required. We think that most people would agree that although initially setting up Video on Demand with DirecTV is more complicated than on Charter Cable, after the service is setup, there is little difference in effort between the two Video On Demand services.